What Blueprint audits
8-layer framework
Land → Foundation → Roof
💰
Revenue leak estimate
$ per month per finding
📈
Before/after proof reports
Shareable · investor-ready
📊
Founder B2B SaaS
Pipeline readiness · $49/mo
🏢
Agency / Consultant
Client reports · $149/mo
🛒
Ecommerce Brand
Checkout leaks · $89/mo
Live audit example
stripe.com scored 58/100. Here's what's leaking $4.2k/mo.
58
Overall
41
Content
33
Conv.
89
Tech
Read the full audit →
Choose your segment
📊
Founder B2B SaaS
Pipeline readiness · ERR scoring
👤
Fractional Consultant
Client decks · competitive intel
🏢
Agency
White-label · multi-site
🛒
Ecommerce Brand
Checkout funnel · AOV leaks
🏛
Corporate Marketing
Board-ready reports
Quick actions
Run instant audit
60-second revenue scan
⚖️
A/B site comparison
Coming soon
📋
Generate proof report
Coming soon
Plans
🆓
Free instant audit
3 audits/month · no card
📊
Pro Operator
$49–$79/mo · unlimited audits
📈
Growth / Proof Loop
$149–$299/mo · serious founders
🏢
Agency / Consultant
$299–$799/mo · multi-client
Services
🔧
Done-for-you fix session
$500–$2,500 / project
Weekly revenue operating system
Ongoing repair + proof loop
Where is your website
leaking revenue?
ENTER ANY URL · RESULTS IN 60 SECONDS · NO CARD NEEDED
📍 Find CTA leaks
🔒 Check trust signals
💸 Estimate lost revenue
⚖️ A/B compare
📋 Proof report
B2B SaaS
Ecommerce
Agency
Consultant
Corporate
Free · no card
3 audits/month
Results in 60s
4,200+ sites audited
🌐
yoursite.com
Audited just now · 8-layer scan
⚠ Revenue leaking
61
OVERALL
38
CONTENT
29
CONVERSION
84
TECH
Revenue leaks found ~$5,300/mo at risk
No above-fold CTA detected
Pages without a primary CTA lose up to 90% of purchase-intent visitors.
~$2,400/mo
Missing social proof on pricing page
Pricing pages without testimonials convert 34% worse.
~$1,800/mo
!
Meta descriptions absent on 7 pages
Search snippets default to random text.
~$1,100/mo
!
No urgency signals detected
Visitors with intent but no deadline leave.
~$900/mo
$5,300/mo leaking
You have 4 more leaks we didn't show you.
Unlock the full report — priority fixes, fix code, and a shareable proof report.
14-day free trial
No card required
Cancel anytime
🔬
Full operator audit
All 8 layers · fix code
📋
Generate proof report
Coming soon
⚖️
Compare with competitor
Coming soon
📄
Open saved report
View persisted scan data
📊
See how scoring works
8-layer framework
Scan a different site
What Blueprint finds on average
61/100
Average site score. Most sites are leaving significant revenue on the table.
$4,800
Average monthly revenue at risk per site. That gap between 61 and 85 is real money.
6.2
Average leaks per audit. The top 3 fixes recover over 70% of the identified risk.
The loop

Scan. Fix. Prove. Repeat.

🔍
Scan

Blueprint Analyzer - Enter your site. See your revenue leaks in 60 seconds.

60 seconds
💡
Find

See which pages and elements are costing you conversions and how much each leak costs per month.

Dollar estimates
🔧
Fix

Accept prioritized actions. Get fix code, copy suggestions, or book a done-for-you repair session.

Accept → Deploy
📋
Prove

Rerun. Generate a shareable proof report showing before/after scores and revenue recovered.

Shareable proof
📊 4,200+ sites audited
💸 $18M+ in leaks identified
⚡ Avg. audit: 58 seconds
🔄 2.4× avg. score improvement after top 3 fixes
🏆 600+ founders & agencies
Pricing

Start free. Upgrade when the leaks pay for it.

Three tiers. No contracts. Cancel anytime.

Free
$0
/ forever
  • 3 audits/month
  • 8-layer scan
  • Dollar leak estimates
  • Basic proof report
Pro Operator
$49
/ month
  • Unlimited audits
  • Weekly auto reruns (beta)
  • Full proof reports (beta)
  • Segment benchmarks
  • Slack + email alerts (coming soon)
Agency / Consultant
$299
/ month · up to $799
  • 50 client sites
  • White-label reports
  • Team seats (5+)
  • Client dashboards
The product

8-layer revenue intelligence. Not another report generator.

Blueprint Analyzer maps every customer-losing element of your site to a dollar estimate. Then it helps you fix it, prove the improvement, and run the loop again.

L1
82
Land
L2
78
Found.
L3
55
Struct.
L4
62
Plumb.
L5
38
Content
L6
61
Interior
L7
24
Windows
L8
58
Roof
Core capabilities

What Blueprint Analyzer does

01 —
🔍
8-Layer Revenue Audit

Covers Land, Foundation, Structure, Plumbing, Content, Interior Design, Windows & Doors, and Roof. Each layer maps to specific customer-losing patterns with dollar estimates.

02 —
💰
Revenue Leak Estimate

Every finding includes a monthly dollar estimate. Not "improve CTR by 15%." But "$2,400/mo is leaving through this missing CTA." Directional, actionable, memorable.

03 —
📋
Proof Reports

Before/after score comparisons in a shareable, investor-ready document. Show your board, your clients, or your investors exactly what changed and what it's worth.

04 —
🔄
Operator Loop

Scan → Fix → Rerun → Prove. Every week. Blueprint is the operating system for revenue repair — not a one-time audit you file and forget.

05 —
⚖️
A/B Site Comparison

Audit your site against a competitor in head-to-head mode. See where they beat you, where you beat them, and which gap is costing you the most.

06 —
🧩
Segment Intelligence

Audit scoring and benchmarks are calibrated to your business type: B2B SaaS, Ecommerce, Agency, Consultant, or Corporate — not a generic one-size-fits-all heuristic.

Comparison

Why not just use a generic SEO tool?

Generic SEO tool
Traffic-focused, not revenue-focused
No dollar estimate per finding
No conversion layer analysis
No proof loop or before/after
Not segment-aware
Blueprint Analyzer
Revenue-first scoring
Dollar leak per finding
8 layers incl. conversion & content
Scan → Fix → Rerun → Prove loop
Segment-calibrated benchmarks
Hiring an agency
Expert human analysis
$3,000–$15,000 per audit
2–6 weeks to deliver
No ongoing loop system
Can't iterate weekly
The proof loop

Retention isn't explained. It's built in.

1
Run your baseline audit

Enter your URL, get a full 8-layer score, and see your total monthly revenue at risk in under 60 seconds.

2
Accept priority fixes

Blueprint ranks findings by dollar impact. Accept the top action, get the fix code or copy suggestion, and deploy it.

3
Rerun the audit

Come back weekly. Blueprint reruns the scan and shows your score delta — layer by layer, finding by finding.

4
Generate a proof report

Shareable before/after document showing the exact improvement, the estimated revenue recovered, and what's still open.

Proof report · yoursite.com
Shareable
41
Before
67
After
+26
Delta
W3
Week
TOP FIXES COMPLETED
Above-fold CTA added +$2,400/mo recovered
Social proof section added +$1,800/mo recovered
Meta descriptions missing $1,100/mo open
Estimated revenue recovered
$4,200/mo
Framework

The 8-layer audit framework

Every site is a building. Revenue leaks happen in specific layers. Blueprint finds them all.

L1 — 🌍
Land / Domain

Domain authority, brand signals, trust indicators, and discoverability. Are you findable and credible before they click?

0–100
L2 — 🏗
Foundation

Core web vitals, hosting reliability, SSL, accessibility. The invisible infrastructure that loses customers before they see your content.

0–100
L3 — 📐
Structure

Information architecture, navigation, sitemap logic, and page hierarchy. Can visitors find what they came for?

0–100
L4 — 🔌
Plumbing & Wiring

Analytics, tracking, forms, integrations, and data flow. Are you capturing conversion signals — or flying blind?

0–100
L5 — 📝
Walls / Content

Copy quality, headline clarity, value proposition, and messaging alignment. Does the content do the selling?

0–100
L6 — 🎨
Interior Design

Visual hierarchy, whitespace, contrast, readability, and aesthetic trust. Does the design help or hurt conversion?

0–100
L7 — 🚪
Windows & Doors

CTAs, conversion paths, form UX, checkout flow, and exit points. Where do visitors stop — and why?

0–100
L8 — 🏠
Roof

Social proof, trust signals, testimonials, authority, and retention triggers. Do visitors believe you before they leave?

0–100
Segment
Audit tools
Revenue auditLive
A/B comparisonPro
Proof report
ERR score
History
Score history
Weekly digests
Current plan
Free tier
Service & plans

The audit runs itself. The fix is where you need help.

Choose between running the loop yourself or having us repair the leaks for you. Both paths are on the table.

Monthly
Annual
Save up to 20%
Free
$0
/ forever
Run your first audits, see your leaks, and decide if Blueprint is worth your money.
  • 3 audits/month
  • 8-layer revenue scan
  • Dollar leak estimates
  • Basic proof report
Most popular
Pro Operator
$49
/ month
Unlimited audits. Weekly scan loop. Full proof reports (beta). The serious operator's stack.
  • Unlimited audits
  • Weekly automated reruns (beta)
  • Full shareable proof reports (beta)
  • Segment benchmarks
  • Slack + email alerts (coming soon)
  • Priority fix actions
Growth / Proof Loop
$149
/ month
For serious founders who need to prove growth to investors and track revenue recovery systematically.
  • Everything in Pro
  • ERR score tracking
  • Investor-ready proof decks
  • Revenue recovery estimates
  • Competitive benchmarking
  • 3 competitor audits/month
🔧
$500 – $2,500
Done-for-you Fix Session
We audit your site, identify the top 3 revenue leaks, and implement the fixes. One-time project. 5–10 business days.
🏢
$299 – $799/mo
Agency / Consultant
Multi-client dashboard, white-label reports, and team seats. Audit up to 50 client sites under your brand.
📊
Custom
Enterprise
Board-ready reports, SSO, dedicated CSM, API access, and custom SLAs for internal marketing teams.
🔁
Included in Growth+
Weekly Revenue Operating System
Automated weekly scan, fix priority list, and proof report every month. Set it, fix things, prove it.
FAQ

Common questions

How accurate are the dollar estimates? +
Revenue leak estimates are directional, not precise. They're calculated from your site's traffic, industry conversion benchmarks, and average revenue per visitor for your segment. They're designed to help you prioritize — not to replace a proper revenue attribution model. Most users find the estimates within ±30% of actual impact.
Does Blueprint access my actual analytics data? +
Not by default. The free audit works from publicly visible signals. You can optionally connect Google Analytics, GA4, or your CRM to get estimates calibrated to your actual traffic numbers. Connected estimates are significantly more accurate.
How is this different from PageSpeed Insights or Screaming Frog? +
PageSpeed Insights measures technical performance. Screaming Frog maps site structure. Blueprint Analyzer measures revenue-losing patterns — missing CTAs, weak copy, low-trust signals, broken conversion paths — and maps each finding to a monthly dollar estimate. They're complementary, not competitive.
Can I white-label reports for clients? +
Yes, on the Agency and Consultant plans. You can export proof reports under your own brand name, logo, and color scheme. Reports are delivered as PDF or a shareable URL. Most consultants use this as part of their onboarding and monthly reporting workflow.
What's the cancellation policy? +
Cancel anytime from your account dashboard. Monthly plans cancel at the end of the billing period. Annual plans are non-refundable but you keep access for the full year. No contracts, no questions asked.
For teams & agencies

Revenue intelligence for everyone who fixes sites for a living.

Agencies, consultants, and corporate marketing teams use Blueprint to audit client sites at scale, generate proof reports, and justify their retainer fees with hard data.

Who it's for

Three types of teams use Blueprint

🏢
Digital Agencies

Audit every new client site before onboarding. Use proof reports to justify your retainer. Show month-over-month score improvement as a deliverable your clients actually understand.

$299–$799/mo · up to 50 client sites · white-label
👤
Fractional Consultants

Blueprint becomes your discovery tool. Run an audit in the first meeting. Show the client their leaks in dollars before you send a proposal. Close deals faster with evidence, not promises.

$79–$149/mo · client-facing dashboards · proof decks
🏛
Corporate Marketing Teams

Stop fighting for CRO budget with opinions. Run Blueprint weekly, build a score history, and walk into the board meeting with a proof report showing exactly what each fix recovered.

Custom enterprise · SSO · board-ready reports · API
Security & compliance

Enterprise-grade from day one

🔒
SOC 2 Type II
🇪🇺
GDPR compliant
🔑
SSO / SAML
📋
Audit log
🌐
99.9% SLA
🏠
Data residency
Pricing

Simple pricing.
No surprises.

Start free. Upgrade when your first audit pays for the subscription — which usually happens in week one.

Monthly
Annual
Save up to 20%
Free
$0
/ forever
See if Blueprint finds something worth fixing before you spend a cent.
  • 3 audits/month
  • 8-layer scan
  • Dollar leak estimates
  • Basic proof report
  • Single site
Most popular
Pro Operator
$49
/ month
The full loop in progress. Unlimited audits, weekly reruns (beta), proof reports (beta), and fix prioritization.
  • Unlimited audits
  • Weekly automated reruns (beta)
  • Full proof reports (shareable, beta)
  • Segment benchmarks
  • Slack + email alerts (coming soon)
  • Priority fix actions + code
  • Up to 3 sites
Growth / Proof Loop
$149
/ month
For founders who need investor-grade proof of revenue improvement.
  • Everything in Pro
  • ERR score tracking
  • Investor-ready proof decks
  • Revenue recovery dashboard
  • 3 competitor audits/month
  • Up to 5 sites
  • API access (read)
Feature
Free
Pro
Growth
Audits per month
3
Dollar leak estimates
Shareable proof reports
Basic
Weekly automated reruns
ERR score tracking
Investor-ready proof decks
API access
Read

Need agency or enterprise pricing?

Unlimited clients, white-label reports, team seats, SSO, and dedicated support.