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LIVE AUDIT RESULT — NBA.COM

blueprint-analyzer.app · nba.com · Audit Complete · Apr 29

61

Overall

31

Content

28

Conversion

91

Tech

✕

No persistent League Pass CTA in nav

The highest-value conversion action is absent from persistent navigation. Visitors with purchase intent can't find it without scrolling 1,800px.

~$1,400/mo · L7 Windows & Doors

✕

Pricing page — no comparison table

Three League Pass tiers are presented as stacked prose with no side-by-side comparison. Buyers bounce to Reddit to understand what they're buying.

~$920/mo · L5 Walls / Content

!

Homepage has no conversion hierarchy

The homepage serves fans, press, partners, and buyers with equal visual weight. No primary CTA. League Pass offer appears at ~1800px scroll depth on desktop.

~$680/mo · L4 Plumbing & Wiring

YOUR SITE · YOUR LEAKS · YOUR REVENUE TO RECOVER

The real problem

Most website problems are invisible
until they've already cost you.

You can feel when a site isn't working. You can't see exactly why. That gap between instinct and evidence is where revenue disappears.

01

You're guessing what's broken

You've tried new headlines, new designs, new offers. Traffic looks fine. But conversions stay flat. Without a structured audit, you're throwing money at symptoms, not causes.

02

Agencies charge $5K for what takes 30 seconds

A proper site audit used to mean weeks of waiting and a PDF full of recommendations nobody acts on. You need answers now, in language that maps to real action.

03

Most tools only see the surface

Speed tests check load time. SEO tools check keywords. Nobody audits the full stack from domain trust to checkout flow, the 8 layers that actually drive conversion.

How it works

From URL to diagnosis
in three steps.

No setup. No integrations. No waiting. Paste your URL, run the audit, read the report.

01

Paste your URL

Enter any website URL. No install, no script tag, no access credentials. Any public URL works.

02

Audit runs in 30 seconds

The engine scans all 8 architectural layers simultaneously, from domain age and server infrastructure to conversion flow and brand consistency.

03

Read your layer-by-layer report

Each layer is scored, each finding is explained, each fix is prioritized with a revenue impact estimate. You know exactly what to do next.

The 8-layer framework

Every website is a building.
We inspect every floor.

Most audits look at one floor. We scan the whole structure, from the land it sits on to the roof that completes it.

Layer 01

Land / Domain

Domain age, SSL health, HTTPS enforcement, DNS reputation, and WHOIS trust signals.

Layer 02

Foundation

Server response time, security headers, CDN configuration, and core infrastructure stability.

Layer 03

Structure / Framing

Page architecture, semantic HTML, heading hierarchy, mobile viewport, and accessibility landmarks.

Layer 04

Plumbing & Wiring

Analytics setup, form tracking, conversion events, third-party integrations, and data flow.

Layer 05

Walls / Content

Value proposition clarity, reading level, copy structure, messaging hierarchy, and CTA placement.

Layer 06

Interior Design

UI/UX quality, visual hierarchy, typography consistency, whitespace, and design system coherence.

Layer 07

Windows & Doors

Conversion paths, CTA strength, social proof placement, trust badges, and exit-intent signals.

Layer 08

Roof / Completion

Overall site health score, prioritized fix list, competitive readiness, and revenue impact estimate.

Choose your growth path

Same audit engine.
Different growth mission.

Blueprint adapts to your business model. Who are you?

01

Founder-led B2B SaaS

Find the website leaks costing you pipeline, demos, trials, and revenue.

Revenue leak audit · pipeline readiness score
Top 3 fixes to ship this week
Weekly proof loop: Audit → Fix → Rerun → Prove

02

Fractional Consultant

Turn any client website into a polished strategy report in minutes.

Client-ready audit report · action plan
White-label proof report · portfolio tracking
Monthly client improvement loop

03

Agency

Convert audits into monthly retainers across every client account.

White-label audit engine · client dashboards
Portfolio monitoring · monthly proof reports

04

Ecommerce Brand

Find checkout, product, and mobile leaks costing you sales every day.

Conversion leak detector · checkout score
Mobile UX · abandoned revenue estimate

05

Corporate Marketing

Governance, board-ready reporting, and revenue-leak monitoring at scale.

Revenue-leak monitoring · executive report
Issue ownership · leak trend dashboards

Not sure which path fits?

Start with one free audit. Blueprint will identify your revenue leaks and show which path fits your business best.

Your website is leaking revenue right now.
You can know exactly where in 30 seconds.

No setup. No agency. No guesswork. Just a clear audit that tells you what's broken and what to fix first.

No credit card required · Cancel anytime · Payments via Stripe

Blueprint Analyzer · How it works

Not just another speed test.
Revenue intelligence across 8 layers.

Every tool you've tried audits one thing. Lighthouse checks speed. SEO tools check keywords. Nobody audits the full architectural stack from domain trust to checkout flow, the 8 layers that actually determine whether visitors buy.

L1

82

Domain

L2

41

Foundation

L3

68

Structure

L4

55

Plumbing

L5

47

Content

L6

71

Interior

L7

36

Windows

L8

61

Roof

The operating loop

Audit → Fix → Rerun → Prove.
Every week. Forever.

Blueprint is not a one-time scan. The operating loop creates a weekly habit that compounds. Each rerun proves improvement, and each proof report becomes evidence you can share.

01

Audit

Run the 8-layer scan on any public URL. Scores, findings, and revenue leak estimates in 30 seconds.

02

Evidence

Every finding is explained, layered, and prioritized. No opinions, just measurable signals you can verify yourself.

03

Revenue leak estimate

Each finding maps to a monthly dollar estimate based on traffic and industry conversion benchmarks. Directional but specific enough to prioritize.

04

Prioritized action

Top 3 fixes to ship this week, ranked by revenue impact. Critical → high → medium. Each fix has a layer label and implementation note.

05

Rerun

After you ship a fix, run the same URL again. The score moves. The delta is captured. The evidence is timestamped.

06

Proof report

Before/after comparison with a shareable public URL. Investors, boards, and clients can see exactly what improved and by how much. One click to send.

Blueprint vs the alternatives

Why it is not just Lighthouse.

Lighthouse is a technical performance tool. Blueprint is revenue intelligence. The difference is what you're measuring and what you do with the result.

Google Lighthouse

✓

Page speed score

✓

Accessibility audit

✓

SEO basics

✗

Revenue leak estimate

✗

Conversion architecture

✗

CTA strength analysis

✗

Proof reports

✗

Segment-specific context

Agency audit ($5K+)

✓

Comprehensive review

✓

Custom recommendations

✗

Instant results

✗

Self-serve reruns

✗

Weekly cadence

✗

Under $150/mo

✗

Shareable proof URL

✗

Investor brief format

Blueprint Analyzer

✓

8-layer revenue audit

✓

$ leak estimate per finding

✓

Results in 30 seconds

✓

Weekly rerun cadence

✓

Before/after proof reports

✓

Investor brief generator

✓

Segment-specific scoring

✓

$49–$249/mo all-in

The revenue math

Small leaks compound
into real money.

If your site has 10,000 monthly visitors and each revenue leak costs you 0.5% conversion, that is 50 lost buyers per month. At $100 average order value, that is $5,000/mo in recoverable revenue. Blueprint finds these leaks in 30 seconds.

The dollar estimates in every Blueprint audit are directional, calculated from your traffic against industry benchmarks. They exist to help you prioritize what to fix first, not to promise a guarantee.

EXAMPLE SITE · 10K VISITORS/MO

No demo CTA above fold

~$1,400

Pricing — no comparison table

~$920

JS bundle 4.8MB mobile

~$680

No cancel anytime on pricing

~$520

Form tracking absent

~$300

Total revenue at risk /mo

~$3,820

Blueprint Analyzer Founder Operator · $49/mo

Security & data

Your data never leaves
your account.

Privacy

Raw HTML not retained

Blueprint scans the public-facing URL. The raw HTML response is never stored on our servers. Only scores, findings, and your audit history are saved.

Payments

Stripe-secured billing

All payments handled by Stripe. Blueprint never sees your card number. Cancel from settings at any time with no penalty and no questions.

Access

No install required

Blueprint audits any public URL from the outside. No script tag, no plugin, no access credentials. Paste the URL and run.

Clients

Client data stays yours

Your client sites, their audit results, and their proof reports are accessible only to you. No Blueprint branding required on exports on Pro plans.

The skeptic has everything they need.
Now try it on your site.

No setup. No install. No commitment. Paste your URL, run the audit, see your revenue leaks in 30 seconds.

Free · No signup · No credit card

Transparent pricing

One audit engine.
Five growth paths.

Each plan is built for a specific growth mission. Start free, upgrade when you see the value.

Monthly

Annual Save 20%

Questions worth answering.

No. Blueprint Analyzer audits any public URL from the outside. No script tag, no plugin, no access credentials. Paste the URL and run.

Lighthouse checks technical performance like speed and accessibility scores. Blueprint checks 8 layers including trust signals, CTA architecture, copy quality, conversion flow, and revenue impact, the things that actually determine whether visitors buy.

Yes. The Consultant Pro and Agency OS plans are built for exactly that. You get client-ready reports, white-label PDF exports, and portfolio tracking across multiple client sites.

Cancellation keeps access through the current paid period, no immediate cutoff. Your audit history and saved reports remain accessible until the period ends. No penalty, no questions.

Each estimate is directional, calculated from traffic benchmarks and industry conversion data. They exist to help you prioritize what to fix first, not to guarantee a specific recovery. Every finding is verifiable against your own analytics.

Start the free trial.
See your revenue leaks first.

No credit card at signup. No commitment until you have seen the audit results. Cancel anytime.

7-day free trial · Then $49–$249/mo · Cancel anytime

Your website is losing customers.You just don't know where.

Most website problems are invisibleuntil they've already cost you.

From URL to diagnosisin three steps.

Every website is a building.We inspect every floor.

Same audit engine.Different growth mission.

Your website is leaking revenue right now.You can know exactly where in 30 seconds.

Not just another speed test.Revenue intelligence across 8 layers.

Audit → Fix → Rerun → Prove.Every week. Forever.