What Blueprint audits
8-layer framework
Land → Foundation → Roof
Revenue leak estimate
$ per month per finding
Before/after proof reports
Shareable · investor-ready
📊
Founder B2B SaaS
Pipeline readiness · $49/mo
👤
Fractional Consultant
Client reports · $79/mo
🏢
Agency
White-label · $149/mo
🛒
Ecommerce Brand
Checkout leaks · $89/mo
🏛
Corporate Marketing
Board reports · $249/mo
See it work on a real site
NBA.com scored 61/100. Here is what is leaking $3.8k/mo.
61
Overall
31
Content
28
Conversion
91
Tech
Read the full audit →
Audit for your segment
Founder B2B SaaS
Pipeline readiness · $49/mo
Fractional Consultant
Client reports · $79/mo
Agency
White-label · $149/mo
Ecommerce Brand
Conversion leaks · $89/mo
Corporate Marketing
Board reports · $249/mo
Free online tools
🔍
Free audit (no signup)
Paste any URL · 30 seconds
Compare reruns
Before/after · delta tracking
📄
Proof reports
Shareable · investor-ready
Action queue
Open fixes · priority order
No signup required
Run your first audit free. See your site revenue leaks in 30 seconds.
🔥 4-week streak keeps founders returning every Monday
📊 Proof report after every rerun — shareable URL
Run free audit →
Plans
$49
Founder Operator
Founder-led B2B SaaS
$79
Consultant Pro
Fractional Consultants
$89
Ecom Revenue
Ecommerce Brands
$149
Agency OS
Agencies
$249
Enterprise Monitor
Corporate Marketing
Add-ons (11 available)
$9
Proof reports
Shareable before/after
$12
Revenue tracker
$ recovered per fix
$7
Investor brief
One-click board document
$19
White-label PDF
Your branding, no Blueprint
+7
View all 11 add-ons
$7–$49/mo each
No credit card at signup
Start your 7-day free trial. Upgrade only when you see the value.
✓ No card at signup✓ Cancel anytime✓ Annual saves 20%✓ Payments via Stripe
View all plans →
/ Landing → free audit → sees $3.8k/mo leaking /product if skeptical or /tool if ready → upgrade prompt → /service → 7-day trial → returns to /tool every week forever

Your website is losing customers.
You just don't know where.

No signup required
Results in 30 seconds
No credit card

LIVE AUDIT RESULT — NBA.COM

blueprint-analyzer.app · nba.com · Audit Complete · Apr 29
61
Overall
31
Content
28
Conversion
91
Tech
No persistent League Pass CTA in nav
The highest-value conversion action is absent from persistent navigation. Visitors with purchase intent can't find it without scrolling 1,800px.
~$1,400/mo · L7 Windows & Doors
Pricing page — no comparison table
Three League Pass tiers are presented as stacked prose with no side-by-side comparison. Buyers bounce to Reddit to understand what they're buying.
~$920/mo · L5 Walls / Content
!
Homepage has no conversion hierarchy
The homepage serves fans, press, partners, and buyers with equal visual weight. No primary CTA. League Pass offer appears at ~1800px scroll depth on desktop.
~$680/mo · L4 Plumbing & Wiring

YOUR SITE · YOUR LEAKS · YOUR REVENUE TO RECOVER

The real problem

Most website problems are invisible
until they've already cost you.

You can feel when a site isn't working. You can't see exactly why. That gap between instinct and evidence is where revenue disappears.

01
You're guessing what's broken
You've tried new headlines, new designs, new offers. Traffic looks fine. But conversions stay flat. Without a structured audit, you're throwing money at symptoms, not causes.
02
Agencies charge $5K for what takes 30 seconds
A proper site audit used to mean weeks of waiting and a PDF full of recommendations nobody acts on. You need answers now, in language that maps to real action.
03
Most tools only see the surface
Speed tests check load time. SEO tools check keywords. Nobody audits the full stack from domain trust to checkout flow, the 8 layers that actually drive conversion.
How it works

From URL to diagnosis
in three steps.

No setup. No integrations. No waiting. Paste your URL, run the audit, read the report.

01
Paste your URL
Enter any website URL. No install, no script tag, no access credentials. Any public URL works.
02
Audit runs in 30 seconds
The engine scans all 8 architectural layers simultaneously, from domain age and server infrastructure to conversion flow and brand consistency.
03
Read your layer-by-layer report
Each layer is scored, each finding is explained, each fix is prioritized with a revenue impact estimate. You know exactly what to do next.
The 8-layer framework

Every website is a building.
We inspect every floor.

Most audits look at one floor. We scan the whole structure, from the land it sits on to the roof that completes it.

Layer 01
Land / Domain
Domain age, SSL health, HTTPS enforcement, DNS reputation, and WHOIS trust signals.
Layer 02
Foundation
Server response time, security headers, CDN configuration, and core infrastructure stability.
Layer 03
Structure / Framing
Page architecture, semantic HTML, heading hierarchy, mobile viewport, and accessibility landmarks.
Layer 04
Plumbing & Wiring
Analytics setup, form tracking, conversion events, third-party integrations, and data flow.
Layer 05
Walls / Content
Value proposition clarity, reading level, copy structure, messaging hierarchy, and CTA placement.
Layer 06
Interior Design
UI/UX quality, visual hierarchy, typography consistency, whitespace, and design system coherence.
Layer 07
Windows & Doors
Conversion paths, CTA strength, social proof placement, trust badges, and exit-intent signals.
Layer 08
Roof / Completion
Overall site health score, prioritized fix list, competitive readiness, and revenue impact estimate.
Choose your growth path

Same audit engine.
Different growth mission.

Blueprint adapts to your business model. Who are you?

01
Founder-led B2B SaaS
Find the website leaks costing you pipeline, demos, trials, and revenue.
  • Revenue leak audit · pipeline readiness score
  • Top 3 fixes to ship this week
  • Weekly proof loop: Audit → Fix → Rerun → Prove
02
Fractional Consultant
Turn any client website into a polished strategy report in minutes.
  • Client-ready audit report · action plan
  • White-label proof report · portfolio tracking
  • Monthly client improvement loop
03
Agency
Convert audits into monthly retainers across every client account.
  • White-label audit engine · client dashboards
  • Portfolio monitoring · monthly proof reports
04
Ecommerce Brand
Find checkout, product, and mobile leaks costing you sales every day.
  • Conversion leak detector · checkout score
  • Mobile UX · abandoned revenue estimate
05
Corporate Marketing
Governance, board-ready reporting, and revenue-leak monitoring at scale.
  • Revenue-leak monitoring · executive report
  • Issue ownership · leak trend dashboards
Not sure which path fits?
Start with one free audit. Blueprint will identify your revenue leaks and show which path fits your business best.

Your website is leaking revenue right now.
You can know exactly where in 30 seconds.

No setup. No agency. No guesswork. Just a clear audit that tells you what's broken and what to fix first.

No credit card required · Cancel anytime · Payments via Stripe
Blueprint Analyzer · How it works

Not just another speed test.
Revenue intelligence across 8 layers.

Every tool you've tried audits one thing. Lighthouse checks speed. SEO tools check keywords. Nobody audits the full architectural stack from domain trust to checkout flow, the 8 layers that actually determine whether visitors buy.

L1
82
Domain
L2
41
Foundation
L3
68
Structure
L4
55
Plumbing
L5
47
Content
L6
71
Interior
L7
36
Windows
L8
61
Roof
The operating loop

Audit → Fix → Rerun → Prove.
Every week. Forever.

Blueprint is not a one-time scan. The operating loop creates a weekly habit that compounds. Each rerun proves improvement, and each proof report becomes evidence you can share.

01
Audit
Run the 8-layer scan on any public URL. Scores, findings, and revenue leak estimates in 30 seconds.
02
Evidence
Every finding is explained, layered, and prioritized. No opinions, just measurable signals you can verify yourself.
03
Revenue leak estimate
Each finding maps to a monthly dollar estimate based on traffic and industry conversion benchmarks. Directional but specific enough to prioritize.
04
Prioritized action
Top 3 fixes to ship this week, ranked by revenue impact. Critical → high → medium. Each fix has a layer label and implementation note.
05
Rerun
After you ship a fix, run the same URL again. The score moves. The delta is captured. The evidence is timestamped.
06
Proof report
Before/after comparison with a shareable public URL. Investors, boards, and clients can see exactly what improved and by how much. One click to send.
Blueprint vs the alternatives

Why it is not just Lighthouse.

Lighthouse is a technical performance tool. Blueprint is revenue intelligence. The difference is what you're measuring and what you do with the result.

Google Lighthouse
Page speed score
Accessibility audit
SEO basics
Revenue leak estimate
Conversion architecture
CTA strength analysis
Proof reports
Segment-specific context
Agency audit ($5K+)
Comprehensive review
Custom recommendations
Instant results
Self-serve reruns
Weekly cadence
Under $150/mo
Shareable proof URL
Investor brief format
Blueprint Analyzer
8-layer revenue audit
$ leak estimate per finding
Results in 30 seconds
Weekly rerun cadence
Before/after proof reports
Investor brief generator
Segment-specific scoring
$49–$249/mo all-in
The revenue math

Small leaks compound
into real money.

If your site has 10,000 monthly visitors and each revenue leak costs you 0.5% conversion, that is 50 lost buyers per month. At $100 average order value, that is $5,000/mo in recoverable revenue. Blueprint finds these leaks in 30 seconds.

The dollar estimates in every Blueprint audit are directional, calculated from your traffic against industry benchmarks. They exist to help you prioritize what to fix first, not to promise a guarantee.

EXAMPLE SITE · 10K VISITORS/MO

No demo CTA above fold
~$1,400
Pricing — no comparison table
~$920
JS bundle 4.8MB mobile
~$680
No cancel anytime on pricing
~$520
Form tracking absent
~$300
Total revenue at risk /mo
~$3,820

Blueprint Analyzer Founder Operator · $49/mo

Security & data

Your data never leaves
your account.

Privacy
Raw HTML not retained
Blueprint scans the public-facing URL. The raw HTML response is never stored on our servers. Only scores, findings, and your audit history are saved.
Payments
Stripe-secured billing
All payments handled by Stripe. Blueprint never sees your card number. Cancel from settings at any time with no penalty and no questions.
Access
No install required
Blueprint audits any public URL from the outside. No script tag, no plugin, no access credentials. Paste the URL and run.
Clients
Client data stays yours
Your client sites, their audit results, and their proof reports are accessible only to you. No Blueprint branding required on exports on Pro plans.

The skeptic has everything they need.
Now try it on your site.

No setup. No install. No commitment. Paste your URL, run the audit, see your revenue leaks in 30 seconds.

Free · No signup · No credit card
Transparent pricing

One audit engine.
Five growth paths.

Each plan is built for a specific growth mission. Start free, upgrade when you see the value.

Monthly
Annual Save 20%
Most popular
Founder-led B2B SaaS
Founder Operator
Fix your own pipeline, prove improvement week over week, and keep investors updated with real evidence.
$49 / mo
 
  • Unlimited site audits
  • Pipeline readiness score
  • Top 3 revenue leak fixes
  • Rerun comparison (before/after)
  • 30-day audit history
  • Weekly proof loop email
  • Proof reports
  • Revenue tracker
Add-ons
+ Proof $9+ Revenue $12+ Investor $7
Fractional Consultants
Consultant Pro
Turn client websites into strategy reports in minutes. Justify retainers with before/after proof every month.
$79 / mo
 
  • Up to 10 client sites
  • Client-ready audit reports
  • Prioritized action plans
  • Before/after proof reports
  • 90-day history per client
  • Monthly retainer report template
  • White-label PDF
  • Portfolio tracker
Add-ons
+ White-label $19+ Portfolio $14
Agencies
Agency OS
Convert audits into monthly retainers. White-label dashboards for every client.
$149 / mo
 
  • Up to 25 client sites
  • White-label audit engine
  • Client dashboard per account
  • Portfolio monitoring
  • Monthly client proof reports
Add-ons
+ Seats $18/seat
Ecommerce Brands
Ecom Revenue
Find checkout, product, and mobile leaks draining revenue from your store every day.
$89 / mo
 
  • Conversion leak detector
  • Checkout friction score
  • Mobile UX analysis
  • Trust & offer clarity audit
  • Abandoned revenue estimate
Add-ons
+ Cart $16+ Speed $9
Corporate Marketing
Enterprise Monitor
Governance, board-ready reporting, and revenue-leak monitoring for teams at scale.
$249 / mo
 
  • Unlimited sites & team seats
  • Revenue-leak monitoring
  • Executive monthly board report
  • Issue ownership & workflows
  • Leak trend dashboards
Add-ons
+ SSO $49+ API $39
No card during signup
Create the workspace first, verify product fit, and only enter billing details once you are ready to activate a paid plan.
Clear billing behavior
Annual pricing shows the full billed-today amount. Monthly pricing renews month to month. Cancellation keeps access through the active paid period.
Operator-safe data handling
Raw page HTML is not retained from audits. Saved runs and reports stay attached to your authenticated workspace history for repeat review.
Stripe-secured payments
All billing handled by Stripe. Blueprint never sees your card number. Cancel anytime from settings with immediate effect, no penalty, no questions.
FAQ

Questions worth answering.

No. Blueprint Analyzer audits any public URL from the outside. No script tag, no plugin, no access credentials. Paste the URL and run.
Lighthouse checks technical performance like speed and accessibility scores. Blueprint checks 8 layers including trust signals, CTA architecture, copy quality, conversion flow, and revenue impact, the things that actually determine whether visitors buy.
Yes. The Consultant Pro and Agency OS plans are built for exactly that. You get client-ready reports, white-label PDF exports, and portfolio tracking across multiple client sites.
Cancellation keeps access through the current paid period, no immediate cutoff. Your audit history and saved reports remain accessible until the period ends. No penalty, no questions.
Each estimate is directional, calculated from traffic benchmarks and industry conversion data. They exist to help you prioritize what to fix first, not to guarantee a specific recovery. Every finding is verifiable against your own analytics.

Start the free trial.
See your revenue leaks first.

No credit card at signup. No commitment until you have seen the audit results. Cancel anytime.

7-day free trial · Then $49–$249/mo · Cancel anytime